If you are into green, nontoxic, organic beauty, you may have heard about Beauty Heroes. If you haven’t, let me catch you up because girl, you are missing out. And if you have, let me tell you a little bit more about what Beauty Heroes offers and what makes them standout. Read on for my Beauty Heroes review!
I’ve been receiving Beauty Heroes boxes for just about a year now. Their subscription cost $39/month and most months are valued around $100. This is what I’ve received so far:
- July 2016: Kari Gran’s Three Sixty Five SPF 28 plus a travel size kit of her Cleansing Oil, Hydrating Tonic and Essential Serum. Value = $96
- August 2016 – Sun Damage Repair Serum and Honey Berry Enzyme Mask by Laurel Whole Plant Organics. Value = $95+
- September 2016 – Intensely Nourishing Hair Oil and Ultimate Brightening Face Mask by Uma Oils. Value = $140
- October 2016 – Bottega Organica’s Illuminate Eye Contour Cream and sidekick Cleansing Face Oil. Value = $157
- November 2016 – Josh Rosebook’s Cacoa Antioxidant Mask, Hydrating Accelerator and sample of his new fragrance Ethereal. Value = $76+
- December 2016 – MŪN AKWI Purifying Cleanser and a cleansing towel by Ikeuchi Organic. Value = $72
- January 2017 – Maya Chia’s The Super Couple face oil and Waterless Wonder Balm. Value = $97
- February 2017 – Osmia’s Night Body Oil and Lip Doctor. Value = $76
- March 2017 – Innersense’s Hydrating Cream Hairbath + Conditioner, Sweet Sprit Leave in Conditioner and Healing Harmonic Oil. Value = $106
- April 2017 – LILFOX’s Jungle Glow Mask and Cleopatra Mask. Value = $101
- May 2017 – Max and Me’s Circle of Protection Body Oil plus a travel Circle of Protection Body Oil and and Enchanted Face Oil tester. Value = $95
I think we all know the feeling when we buy…we try…and we hate right? It’s an impulse buy at Sephora or maybe a face cream after a spa treatment. Something we splurge on but end up meh about in the end. Or we don’t understand what we are really buying in the first place but the girl said it was good so…on the card it went. You are not alone girl, it’s happened to the best of us. Well, Beauty Heroes takes the guess work out of your skin and haircare routine. Every single product has been vetted – not only to ensure the ingredients are safe but that they perform too.
If you are wondering why it’s important for products to be vetted for safety well, believe it or not, the FDA says it’s the responsibility of the cosmetic manufactures to ensure that their products are safe when used as directed. What does this mean? Well it’s pretty much like running a bank on the honors system. Manufactures are left to use whatever ingredients they like and sell it as skincare or makeup or whatever. This often translates to ingredients that are cheap and synthetic, not to mention includes the use of known toxins, known carcinogens, known endocrine disruptors and the list goes on and on. Why? Because using cheap ingredients with an immortal shelf life means a higher margin for manufactures. It’s a no brainer really.
What Founder Jeannie Jarnot Believes In
Beauty Heroes founder Jeannie Jarnot believes in just the opposite. Not only does she vet products for safety, she chooses from the top of the line. She goes beyond just “nontoxic” and looks for product that will feed our skin and our souls. We are talking hand crafted, small batch, innovatve lines that source ingredients with the utmost care and thoughtfulness.
Jeannie says, I started Beauty Heroes to change the way women discover and enjoy healthy and non-toxic beauty products. Non-toxic was a huge focus for me, because naturally, no one wants to be using products that cause cancer, endocrine disruption and so on. When I started the company, I used the word non-toxic a lot in describing our service and products. But along the way I realized that was actually setting the bar too low. It’s a no brainer that we don’t want toxic products. Non-toxic is the bare minimum of what we should expect from products we buy to put on our bodies. I created my company for me, and people like me, who want and expect better.
- LILFOX’s Jungle Glow mask is made with raw rainforest honey from Hawaii.
- Osmia buys their Sandalwood from Australia instead of India to avoid unethical sourcing.
- Max and Me uses oils from high vibrational plant materials and essences.
- Innersense Beauty has elevated their new formulas to exclude all GMOs.
- Josh Rosebook’s line is almost exclusively 100% organic.
And the list goes on and on.
Jeannie created Beauty Heroes after working as a spa director at The Four Seasons San Fransisco and the Carnerons Inn in Napa. She was responsible for sourcing and stocking all the products the spa would use on their clients. It was through this experience that Jeannie connected with Yael, founder of Red Flower.
I remember the very first brand that I felt truly and deeply connected to; Red Flower. At that time, Red Flower was a small, independent brand in New York founded by Yael Alkalay, who seemed to understand beauty and ritual better than anyone I’d ever met. Yael would turn the introduction of a candle into a mesmerizing and memorable experience. She made me fall in love with products in a way I previously hadn’t. She would come to the spa and be present, with me and with my staff. She created a personal connection with us, and in turn we all had a personal connection to the Red Flower products we used in our treatments and in the spa.
Through Beauty Heroes, Jeannie continues to introduce us to brands, brand founders, brand stories and one of a kind products to Beauty Heroes members. Products that deserved to be discovered.
The other thing that makes Beauty Heroes unique is Jeannie has a genuine relationship with all of the brands she works with which means often Beauty Heroes members are the first to try brand’s new releases, experience new packaging, reformulations and special editions of product. It’s pretty lit. Maya Chia made an exclusive scent for her Waterless Wonder Balm just for Beauty Heroes members – it’s never been released to the public. And AU Naturals debuted their new packaging and formulas though Beauty Heroes just last month.
This month members are seeing the Circle of Protection body oil by Max and Me. This is Beauty Heroes’ first colab with an international brand. This body oil smells so good and soaks right in. Switching from lotion to oils has changed my life. My skin feels healthier and more nourished using oil on my face and on my body. Oils are awesome because without the addition of water there is no need for a preservative. If you haven’t tried and oil yet, give it a go!
Max and Me is a pretty special company too and this specific oil is serioulsy amazing. Max and Me blends with high vibrational oils which “penetrate deeper into cells and work on an energetic level to align, support and energize.” This oil is packed with antioxidants and active ingredients including: argan, marula, rosehip, magnolia, manlucka, jasmine, litsea, vetiver, and silver fur. It’s designed to work with our body and bring out the inner light in all of us.
Co-founder Max says, “I take it when I go on a trip because it helps me. After arriving I take a shower and the high vibrational ingredients help me to clean off all of all of the radiation I’ve collected. And I really feel cleansed inside out.”
This month we also get a full size Circle of Protection body oil as well as a travel size of the same oil (one to keep and one to share – or travel with). And a sample of their award wining face oil Enchanted. A $95 value for again, just $39!
So to sign up for Beauty Heroes, it is an initial three month commitment at $115 and then you can cancel anytime after that. I actually cancelled a couple of subscriptions that I gave as gifts before and Beauty Heroes makes it really easy. No loopholes, no red tape. So after paying $115 for your initial 3 months, you continue to pay $39/month to receive each month’s selection.
Each delivery will arrive with one “Hero” product. This is a full size product. I’ve seen hero products come valued as high as $185. The delivery is also guaranteed to include a “Sidekick” product. This can be anything from an organic washcloth to three additional full size products.
Each delivery also includes a card with a quote or a prompt by Jeannie in each box. These are meant to keep and to use to center yourself or to find inspiration in.
Lastly, once you become a Beauty Heroes member you get an exclusive 15% off discount to anything in the Beauty Heroes store as well as any special or seasonal selections that may become available ALWAYS. And because Jeannie’s standards are so high she only carries the best of the best – an across the board discount you won’t find anywhere else.
Lastly, Beauty Heroes offers a quarterly makeup selection that is optional and open to members and non-members. This typically retails for $45 and members get their 15% off. Since its inception they have featured Modern Minerals, Vapor Beauty and AU Naturales.
Beauty Heroes Mission
The intention of Beauty Heroes is to slow down beauty discovery, so you can enjoy this process, and become more deeply connected to what you use on your skin and body. My belief is that when you understand your products, the people behind them the benefits of the ingredients, how they are made and why they work for you, you actually enjoy them more. At Beauty Heroes our intention is to foster this connection to your products by presenting beauty in an intentional way, focusing on one product and one brand at a time, and the people behind that brand, as well. – Jeannie
I have had the pleasure of meeting up with Jeannie a couple of times over the past year. This is a pic of us this past week at the Indie Beauty Expo in Dallas. Her heart is always in the right place and she is centered in the notion that providing less, high quality product to members is a way to love more.
I always say Beauty Heroes makes a great birthday gift for your sister, mom, girlfriend, sister-in-law, wife or boo. And I truly mean it! I bought a 3 month subscription for both my mom and sister-in-law for Christmas last year and they both loved it. Two of my besties are also members. Access to high quality clean product without paying the price. This box is truly a great fit for anyone.
Sign up today at the Beauty Heroes’ website.